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DESIGNING TIME

Throughout the years, Audemars Piguet watchmakers and artisans have surpassed technical and theoretical boundaries to craft ever more demanding mechanisms and ground-breaking designs.

It all starts with an idea

A new shape, a play on perspective and dimensions, the perfect harmony of lines and curves that designers sketch out, as they take the first step in a long journey to turn pioneering concept into horological reality.

playing with materials

Audemars Piguet has tirelessly explored new creative territories in terms of watchmaking techniques, complications, materials and breakthrough designs. Combining innovation with cutting-edge watchmaking technology, our timepieces play with the limits of material feasibility.

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Decoration & finishing techniques

Since 1875, Audemars Piguet has produced complex and refined watches, equally beautiful inside and out, finished and assembled by hand. Decoration techniques add the final touch, turning timepieces into true works of art.