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The infinite craft of the Établisseurs
Explore the three new creations from the Établisseurs collection: a trio of unique timepieces taking craftsmanship and creativity into uncharted territory. The Atelier des Établisseurs is the creative hub behind this collection, where traditional expertise meets innovation. Rooted in the historic tradition of établissage, this initiative brings together master artisans to design and create ultra-limited, one-of-a-kind timepieces with great artistic freedom.
Preserving Artistry. Inspiring Creativity. Elevating Watchmaking.
Every creation born in the Atelier des Établisseurs embodies hours of artisanal mastery. They feature artistic engraving, traditional hand-skeletonisation using a fine saw, stone-cutting and gem-setting, as well as hand-crafted Haute Horlogerie finishes. Each timepiece is assembled and adjusted by a single watchmaker, honouring the spirit of the historic établisseurs.
These pieces preserve centuries-old skills while exploring new avenues for creative expression in fine watchmaking.
It all begins with human ingenuity: a gesture, an intuition and a shared ambition to preserve traditional expertise, while fostering creativity. Craft is a collective endeavour that is both unexpected and deeply rooted. Above all, its must bear the mark of the human hand: a movement, a silhouette, a presence.
Three Artistic Creations
Établisseurs Galets
Shaped from the organic poetry of the Vallée de Joux, the Établisseurs Galets transforms water‑smoothed stones into a serene, sculptural timepiece. The natural‑stone dial and the pebble‑shaped links of the bracelet mirror the fluid movement of the Lac de Joux, while the hand‑finished Calibre 3098 follows the curves of the case with remarkable finesse. Assembled by a single master artisan, it embodies the quiet dialogue between nature, craftsmanship and contemporary design.
Établisseurs Peacock
The Établisseurs Peacock brings a bold new vision to the secret watch, blending Haute Joaillerie, automaton mastery and refined horology. Its white gold beetle‑shaped case unfolds with a simple push to unveil a luminous peacock hand-sculpted in translucent enamel and adorned with hand engraving. Beneath this tableau, the dragging‑hour display powered by Calibre 3098.2 adds depth and motion, while the hand‑crafted feather-inspired bracelet completes this mechanical jewel – a creation where time is revealed through art, movement and emotion.
Établisseurs Nomade
The Établisseurs Nomade reimagines portable timekeeping through a sculptural object that shifts effortlessly from pocket companion to miniature display or pendulum. A secret push-piece reveals the sliding inner case, which opens onto a natural stone dial and the hand-skeletonised Calibre 7501, whose openworked bridges create a rhythmic interplay of light and transparency. Paired with an artisanal gold or titanium chain, the Nomade becomes both a bejewelled mechanical sculpture and a travelling fragment of time.
Établissage: The Revival of a Collective Craft
Located within the Musée Atelier Audemars Piguet in Le Brassus, the Atelier des Établisseurs unites engravers, lapidaries, watchmakers, designers, jewellers and specialists in endangered crafts. Together, they push the boundaries of watchmaking, while preserving hand-executed techniques to create timepieces blending ancestral savoir-faire and contemporary design.
AP Talks about the Atelier des Établisseurs
This new AP Talks episode offers an in-depth look at a new chapter in Audemars Piguet's artistic exploration, unveiling the Atelier des Établisseurs, an ambitious project dedicated to crafting extraordinary timepieces in a creative hub inspired by the tradition of établissage.
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The Atelier des Établisseurs
Step into the Atelier des Établisseurs and discover how the spirit of établissage continues to shape Audemars Piguet. Through collective expertise, rare Métiers d’Art and creative freedom, this Atelier revives ancestral savoir‑faire to imagine exceptional timepieces for a new era.
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AP Chronicles: Reviving the Art of Établissage
Delve into the rich history of the établissage, from its origins to the exceptional watches crafted by a collective of talented artisans. This article unveils the creative process behind this centuries-old work structure and explores how the collaborative spirit and creative research at its heart inspire Audemars Piguet's new Atelier des Établisseurs.
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Find a boutique
We invite you to visit our AP Houses and boutiques to explore a variety of Audemars Piguet timepieces and receive expert watch servicing from our skilled professionals, by appointment or walk-in.