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19 December 2023
Once again, we wanted to share our best wishes with a greeting video starring our AP people… and two special guests!
Follow the film crew as they explore our headquarters in Le Brassus, an inspiring place that has made us who we are and continues to shape our future.
The AP family is delighted to welcome Ilaria Resta, who will assume the role of Chief Executive Director on January 1, 2024. It is with great pleasure that we give her the floor to share our special end-of-year wishes with François-Henry Bennahmias, whose extraordinary career at AP is coming to an end.
During her rich onboarding period, Ilaria has had the opportunity to meet the teams, experience first-hand our watchmaking expertise, and be inspired by our pursuit of excellence. This spirit, born more than a century ago, unites us across time and geography.
A chapter ends. A new one begins. The journey continues for the entire AP family.
From all of us in Le Brassus and around the world, we wish you all the best for the New Year, and we look forward to sharing our passion with you in 2024!
Greetings from Le Brassus.
In case you haven’t seen them yet, or if you need a laugh, check out our previous greeting cards.
2023 Greetings from Le Brassus: The "Octagon" end-of-year party
2022 Greetings from Le Brassus: Aiming for the Stars
2021 Greetings from Le Brassus: In the snowy Vallee de Joux