(New York, NY - June 10, 2012) –The 66th Annual Tony Awards were held tonight and for the fourth consecutive year Audemars Piguet was proud to act as the presenting sponsor of the Tony Awards Red Carpet. For the second consecutive year the company also sponsored the backstage luxury Green Room experience (conceptualized by partnership development firm, Axcess Worldwide) as well as organized an innovative online charity clock auction to benefit Broadway Cares/Equity Fights AIDS.
Audemars Piguet timepieces were worn by Tony Award nominee Elizabeth Davis of Once, Max von Essen currently starring in the Broadway revival of Evita, and Constantine Maroulis of Rock of Ages. Ms. Davis wore the elegant rose gold Selfwinding Royal Oak set with 40 brilliant-cut diamonds, Mr. von Essen wore the stainless steel Selfwinding Royal Oak and Mr. Maroulis wore a rose gold Royal Oak Chronograph with matching Royal Oak cufflinks.
The 2012 Tony Awards Audemars Piguet Green Room’s furnishings were provided by FENDI CASA. Additionally, guests to the Green Room received: Monte-Carlo SBM Hotels’ black and white photo portfolio of international stars frolicking on the Mediterranean; a pair of customized, high-performance headphones by Beats by Dr. Dre; cocktails by Double Cross Vodka; and a bottle of premium Tequila Avión.
Celebrity guests visiting the Green Room included: Jesse Tyler Ferguson, John Larroquette, Judith Light, James Marsden, Mandy Patinkin, Tyler Perry, and Amanda Seyfried.
Audemars Piguet has teamed up with Broadway Cares/Equity Fights AIDS to create a unique auction off Audemars Piguet wall clocks. The eight one-of-a-kind aluminum wall clocks were displayed along the red carpet and were decorated by the nominees for Best Musical and Best Musical Revival (Evita, Follies, Jesus Christ Superstar, Leap of Faith, Newsies, Nice Work If You Can Get It, Once, and The Gershwins’ Porgy & Bess)to represent each one of this season’s musicals. A ninth clock was signed by nominated actors attending last month’s Meet the Nominees reception. The auction opens from June 13th through June 26th on leading charity auction site www.charitybuzz.com.