Miami Bal Harbour
May 1, 2013 Stories

Origins, Artistry & Extraordinary relationships

Audemars Piguet is pleased to announce its new boutique in South Florida at the Bal Harbour Shops.

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Audemars Piguet is pleased to announce its new boutique at the Bal Harbour Shops in South Florida. Scheduled to open on May 23rd, the 990sf boutique which is located on the first floor near the Chanel boutique, is a revolutionary design that captures the 138-year old watchmaker’s core values: its origins, artistry and extraordinary relationships.

“By bringing the ‘manufacture to the boutique’, Audemars Piguet tells the story of its history, craftsmanship and exclusive relationships in the new Bal Harbour boutique,” says Xavier Nolot, CEO of Audemars Piguet (North America).  “We’ve created a warm and inviting environment to satisfy our discerning clients’ every need.” 

Novelties

Origins, Artistry and Extraordinary Relationships

Novelties
  • Novelties

    Royal Oak Offshore SELFWINDING

    Selfwinding watch with date display and centre seconds.

    View Details
    Reference 15707CE.OO.A002CA.01 Thumbnail

    Selfwinding Manufacture Calibre 3120

    Selfwinding Manufacture Calibre 3120, front
    Front
    Selfwinding Manufacture Calibre 3120, back
    Back
  • Novelties

    Royal Oak Offshore GRANDE COMPLICATION

    Selfwinding watch with perpetual calendar indicating the day, the date, the week, the moon phases, the month and the leap years, minute repeater, split-seconds chronograph and small seconds at 9 o'clock.

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    Reference 26571IO.OO.A002CA.01 Thumbnail

    Calibre 2885 Manufacture

    Calibre 2885 Manufacture, front
    Front
    Calibre 2885 Manufacture, back
    Back
  • Novelties

    Royal Oak Offshore CHRONOGRAPH

    Selfwinding chronograph with date display and small seconds at 12 o'clock.

    View Details
    Reference 26402CE.OO.A002CA.01 Thumbnail

    Calibre 3126 / 3840 Manufacture

    Calibre 3126 / 3840 Manufacture, front
    Front
    Calibre 3126 / 3840 Manufacture, back
    Back
  • Novelties

    Ladies Royal Oak Offshore CHRONOGRAPH

    Selfwinding chronograph with date display and small seconds at 12 o'clock.

    View Details
    Reference 26211SK.ZZ.D002CA.01 Thumbnail

    Selfwinding Calibre 2385

    Selfwinding Calibre 2385, front
    Front
    Selfwinding Calibre 2385, back
    Back
  • Novelties

    Ladies Royal Oak SELFWINDING

    Selfwinding watch with date display and centre seconds. 18-carat pink gold case, silvered dial, 18-carat pink gold bracelet.40 brilliant-cut diamonds; ~0.90 carat (bezel).

    View Details
    Reference 15451OR.ZZ.1256OR.01 Thumbnail

    Selfwinding Manufacture Calibre 3120

    Selfwinding Manufacture Calibre 3120, front
    Front
    Selfwinding Manufacture Calibre 3120, back
    Back

The boutique, crafted with wood and metallic landscapes evokes the Vallée de Joux region in Switzerland that is Audemars Piguet’s birthplace.  The revolutionary design by the Creative Circle International Corporation of Switzerland in collaboration with Audemars Piguet’s Creative Director Octavio Garcia is divided into two spaces:  “The Manufacture” and “The House:”

  • Miami Bal Harbour
  • Miami Bal Harbour
  • Miami Bal Harbour

“The Manufacture” includes detailed product displays; a watchmaker corner; a virtual factory depicting the factories’ activities; and educational content about how the singular watches and museum quality pieces are created.

“The House” incorporates a full service bar and lounge with a state-of-the-art sound system that invites clients to relax with an espresso or a cocktail.  One wall in “The House” displays photographs and reminiscences of the many friends of the brand and commentary about AP’s commitment to environmental initiatives and corporate philanthropy.

The Audemars Piguet boutique in the Bal Harbour Shops will display up to 100 timepieces from its vast collection reinforcing the watchmaker’s superb artistry and design by a number of contemporary craftsmen.